Original Title: 
United Arab Emirates
Flagship Projects Marketing FZ-LLC, Mr. Shadi Al Hasan

Rufoofi s a one-of-a-kind e-content store application that offers thousands of books and publications covering various fields. Rufoof offers an amazing reading experience for both Arabic and English content. The language is 70% Arabic and 30% English, thus targetting the Arab audience in a new way. Steps to a quality reading experience are very easy with Rufoof, which makes technology easier and user-friendly for everyone. The Rufoof app is free of charge. The platform is compatible with iPad, iPhone, iPod, Android, web app and Windows Phone is coming soon.

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Jury Evaluation: 

Rufoof is a unique product as it helps enriching eContents in the Arab World. It is a free product for many mobile platforms such as iPhone, iPad, iPod, Android and Web App. The interface looks great and offers amazing reading experience, furthermore it offers many features such as searching, changing the font size, adding multiple bookmarks, or sharing to social networks such as twitter and facebook. One of the major features of this app which makes it unique in enriching Arabic eContents is that it has its own store with thousands of Arabic books and publications covering various topics. Additionally it offers many English contents as well.